Beauty Products the World’s Top Models Swear By – What’s Actually Worth It?

When it comes to skincare and makeup, models have access to everything—and yet, they stick to a few holy grail products. From Gigi to Naomi, here are the exact beauty items they reach for again and again—and why they might be worth the splurge (or save).

1. Gigi Hadid — The Gentle Cleanser That Does It All

Product: Cetaphil Gentle Skin Cleanser

Gigi says: “I’ve been using this since high school. It just works.”

Fragrance-free, non-comedogenic, and ideal for sensitive skin

Pro Tip: Pair with a microfiber cloth for gentle exfoliation.

2. Bella Hadid — Post-Flight Skin Saviour

Product: Dior Hydra Life Sorbet Water Essence

Bella’s favourite for rehydrating stressed skin after long flights.

Lightweight, botanical-infused, super hydrating

Pro Tip: Use under moisturizer as a dewy base.

3. Adut Akech — Luxe Moisture Barrier Repair

Product: Crème de la Mer

Adut says: “When my skin’s stressed, this brings it back.”

Rich and soothing, ideal for dry or overworked skin

Pro Tip: Warm between fingers before pressing into skin.

4. Kendall Jenner — SPF That Won’t Break You Out

Product: EltaMD UV Clear SPF 46

Kendall-approved daily SPF that layers like a dream.

Lightweight, non-greasy, makeup-friendly.

Pro Tip: Reapply with a cushion puff for no-mess touch-ups.

5. Kaia Gerber — The Glow-Boosting Cleanser

Product: Youth To The People Superfood Cleanser

Kaia says: “It smells like a green smoothie for your face!”

Kale, spinach, green tea = instant glow.

Pro Tip: Do a 60-second cleanse to activate ingredients.

6. Naomi Campbell — Icon Status in a Bottle

Product: SK-II Facial Treatment Essence

Naomi: “I’ve used this for years—it’s a staple.”

Pitera-rich formula for even tone and radiance.

Pro Tip: Pat it in with clean hands—not a cotton pad.

7. Hailey Bieber — Under-Eye Dream Duo

Products: Rhode Peptide Glazing Fluid + Dieux Forever Eye Mask

Hailey says: “My under-eyes need love too.”

Brightens, depuffs, hydrates.

Pro Tip: Store eye masks in the fridge for a spa-like refresh.

8. Imaan Hammam — Post-Show Skin Revival

Product: Sisley Black Rose Cream Mask

Imaan: “This is my post-fashion-week skin savior.”

Anti-fatigue, glow-enhancing, ultra-luxe.

Pro Tip: Use overnight for next-day radiance.

9. Cara Delevingne — Brow Game Forever

Product: Anastasia Beverly Hills Brow Wiz

Cara: “Brows frame the face. I never skip them.”

Fine tip for natural definition.

Pro Tip: Light, hair-like strokes = best results.

10. Joan Smalls — Lip Prep That Doubles As a Treatment

Product: Laneige Lip Sleeping Mask

Joan: “I use this before bed and before lipstick—it’s magic.”

Plumps, smooths, hydrates.

Pro Tip: Apply during makeup prep, then blot before lipstick.

Model-Tested, Beauty Editor-Approved

These aren’t just pretty products—they’re part of real routines from the world’s most in-demand faces. Whether you're looking for a drugstore staple or a luxe investment, these picks are backed by beauty insiders who live in the spotlight.

Save this for your next beauty haul—and share it with your glow-obsessed bestie.

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